LetsPlay.Live appointed by KRAFTON for PUBG Asia Super Cup Winter 2024

PUBG ASIA Super Cup
Image credit: Krafton

Oceanic esports tournament organiser and broadcasting company LetsPlay.Live have announced a continuation of its partnership with South Korean game publisher KRAFTON.

As a result, the company will broadcast the 2024 edition of the PUBG Asia Super Cup Winter.

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Taking place from January 16th to February 4th, the PUBG Asia Super Cup features 24 teams from across the region competing for a share of the event’s $100,000 (~£79,169) prize pool. The initial stages of the competition take place from January 16th to 18th followed by the last chance qualifiers on January 20th and 21st. The Grand Finals commences on January 31st and concludes on February 4th.

LetsPlay.Live is no stranger to organising esports tournaments for a number of titles. In addition to KRAFTON, the company has collaborated with the likes of Riot Games for the VALORANT Challengers Oceania circuit and Supercell for the 2023 Clash Royale World Tour.

For KRAFTON, the 2024 PUBG Asia Super Cup Winter is the second time it has joined forces with LetsPlay.Live. In September 2023, the publisher partnered with the company to host the PUBG Challenger Rumble Season 2, a regional competition giving teams from the APAC (Asia-Pacific) an opportunity to qualify for global tournaments.

PUBG remains one of the most popular titles in the battle royale genre. Ahead of the 2024 season, PUBG Corporation announced it would expand its esports partner programme to ten teams. It was also announced that the game’s mobile variant, PUBG Mobile, will host this year’s Global Championship in the UK.

Duane Muto, Managing Director of LetsPlay.Live, spoke on the news: “We have worked with KRAFTON for a number of years now and are always honoured that it trusts Letsplay.Live with its brand.

“The PUBG Asia Super Cup Summer 2023 was phenomenal and we can’t wait to see what the best of Asia will bring to the table for Winter 2024.”

Jonno Nicholson
Jonno is a Freelance News Writer for Esports Insider and has been part of the ESI team since 2019! His interests include the rapid rise of sim racing and its impact on the wider industry.