100 Thieves teases expansion into Street Fighter, Warzone and TFT

Jonno Nicholson
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100 Thieves Street Fighter tease
Image credit: 100 Thieves

North American esports organisation 100 Thieves is teasing an expansion into several esports titles.

Across three social media posts, the organisation is potentially preparing an entry into Street Fighter 6, Call of Duty: Warzone, and Teamfight Tactics.

The three teasers show a 100 Thieves-branded fighting game controller, a person using Call of Duty: Warzone’s armour plates, and a person wearing a helmet seen within Riot Games‘ auto-battler title.

Each of the three video titles mentions the 2025 Esports World Cup, a multi-title event taking place in Riyadh, Saudi Arabia throughout July and August this year.

100 Thieves is one of 40 esports organisations that form part of the event’s partner programme. Members of the initiative receive six-figure funding to expand their existing fan base ahead of the event. Additionally, partners participate in the Club Championship where an additional $20m (~£15.3m) in prize money is awarded to the top 16 organisations.

Founded in 2017, 100 Thieves has become one of the most recognisable esports organisations and lifestyle brands within the industry.

The organisation currently competes across five titles, including League of Legends, VALORANT, Marvel Rivals, Apex Legends and Call of Duty, where it owns the Los Angeles Thieves franchise. Once the expansion is complete, it will compete across eight titles with all of the games featuring at this year’s Esports World Cup.

2025 has been a positive start for 100 Thieves. Following its expansion into Marvel Rivals, the roster has already achieved early success with a victory in the last month’s Marvel Rivals Invitational NA tournament, taking home $40,000 (~£31,082) in prize money.

Outside of Marvel Rivals, 100 Thieves sits third in Split 2 of LTA North. The top two teams from the split will earn a place in the League of Legends tournament at the Esports World Cup from July 16th to 20th, 2025.

Jonno Nicholson

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Jonno is a writer for Esports Insider and has been part of the team since 2019. Over the past ten years, he's written for several outlets including Gfinity, GGRecon, and Radio Times. As an avid sim racer, he aims to provide insight on one of the fastest growing sectors in esports.
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