Singaporean esports organisation Paper Rex has announced a YouTube membership programme that is set to launch later this month.
Subscribers who pay a fee of S$7 (~£4.1) can expect access to behind-the-scenes and ‘uncensored’ content previously unavailable to subscribers. Other content such as match-day communications where also mentioned in the offering.
The new project utilises YouTube’s built-in membership feature, which allows followers and subscribers to pay creators to access extra content not available to regular subscribers, similar to platforms such as Patreon. The feature was launched in 2018 but has not seen widespread use among esports brands and organisations.
Founded in 2020, Paper Rex is a Singaporean esports organisation most known for its VALORANT division. Notably, the organisation is a partner team of the VCT Pacfic league and placed second at this year’s VALORANT Champions in Los Angeles.
Earlier this year, the organisation partnered with Secretlab, with the gaming furniture brand joining the likes of Zowie, Dreamcore, HyperX, and YOU•C1000 as the official partners of Paper Rex.
The organisation shared the news about its new membership project via social media but did not mention many details regarding the project. However, it was announced that there will be only one tier of subscription and that the membership programme will launch on September 23rd, 2023.
Paper Rex joins a growing list of esports organisations that have looked to launch similar fan engagement ventures. VALORANT-focused organisation Sentinels created its SEN Society fan engagement platform, offering exclusive merchandise and content for a flat monthly fee. Team Liquid has created Liquid+ and G2 Esports has its own ‘premium membership’ app programme.
North American streamer Disguised Toast has also created a Patreon to support his team, Disguised. The Patreon’s income is used to further finance the organisation.
