Counter Logic Gaming announces MAXNOMIC sponsorship

Adam Fitch
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North American esports organisation Counter Logic Gaming has announced that MAXNOMIC is now its official chair sponsor.

As part of this deal, MAXNOMIC has created CLG-branded chairs that are used throughout the organisation’s Performance Center by both players and staff.

Counter Logic Gaming MAXNOMIC

MAXNOMIC produces chairs specifically for gaming with adjustable seat backs and armrests, as well as lumbar support. The company’s chairs have been used by the likes of the North American League of Legends Championship Series (NA LCS).

Nick Allen, COO of Counter Logic Gaming said the following about the partnership: “When we were looking into potential chair partners, we were focused on providing our players with high-quality and ergonomic seating to ensure longer periods of concentration and focus. Maxnomic really was the partner of choice when it came down to it.”

The chairs that are now in use at Counter Logic Gaming’s Performance Center will also be available for purchase for fans of the organisation. MAXNOMIC is a NEEDforSEAT brand, who in itself is partnered the likes of Cloud9, Team Liquid, Evil Geniuses, DreamHack, ELEAGUE, and ESEA.

Counter Logic Gaming is also sponsored by Twitch, OMEN by HP, CORSAIR, Squarespace, Spectrum, Legendary Builds, FLEXFIT, and MVMT.

Esports Insider says: Counter Logic Gaming has a variety of sponsors – from a website-building platform to a premium watch company – so it’s no real surprise to see a more tradition, gaming-related company get on board with the organisation.

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Adam Fitch

Journalist
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Adam Fitch is a journalist, editor, host, and speaker. In 2019, he was named UK Esports Awards' Reporter of the Year. In 2020, he was a finalist for Journalist of the Year at the Esports Awards.
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