Supergaming and LOUD parent company launch mobile battle royale game Prime Rush

Davide Xu
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Supergaming and LOUD parent company launch mobile battle royale game Prime Rush
Image Credit: SuperGaming

Indian game developer SuperGaming has announced an early access launch of its new mobile battle royale game, Prime Rush, in partnership with Spacecaps, the parent company of Brazilian esports team LOUD.

The game will be initially launched in Brazil, followed by a wider release in Latin America. Registration is open in Brazil, available for a limited number of players via the game’s website.

According to a release, the game was developed with feedback and input from Brazilian creators associated with LOUD to make the game feel familiar to local players.

Set in Maré, a floating battleground created based on the Brazilian landscapes, Prime Rush introduces recognisable elements from the country. The game involves tactical engagements and multiple win conditions.

Prime Rush also introduces a flexible tactical ability system built for high-tempo mobile combat, giving players more options compared to traditional weapons used in the battle royale genre.

SuperGaming Enters the LATAM Market with Prime Rush

The game release comes a few months after the Indian game developer raised INR 131 crore (~$14.93m / ~£11.21m) in a Series B funding round. Notably, the round also included LOUD among the investors.

Even though the investment was primarily used for the global expansion of its SuperPlatform, LOUD’s involvement had strategic significance for the company’s entrance into the LATAM market.

Founded in 2019, LOUD has become one of the fastest-growing esports organisations in Latin America, with competitive rosters across VALORANT, League of Legends, Free Fire, and Brawl Stars.

“Our collaboration with Supergaming on Prime Rush is a significant step in our mission to bring authentic and engaging gaming experiences to our community,” said Bruno Bittencourt, CEO of LOUD.

“We are thrilled to have our community be a part of the development process and to see a game that is truly made for them. Prime Rush is a celebration of Brazilian culture and a testament to the power of community-driven game development.”

Davide Xu

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Davide Xu is a freelance writer at Esports Insider focused on League of Legends esports. He covers everything inside and outside the Rift—especially when it comes to European and Asian competitive scenes. With a finance background and a multicultural lens, he loves talking about business as much as macro.
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