HUYA LCS LEC

Riot Games taps HUYA as Chinese broadcast partner for LCS and LEC

Riot Games has appointed HUYA as the Chinese broadcast partner for its North American league LCS and European league LEC. The Chinese live streaming platform is already the exclusive broadcast distribution partner...
Nike 11teamsports SK Gaming

SK Gaming partners with Nike and 11teamsports

German organisation SK Gaming has partnered with sportswear giant Nike and online retail store 11teamsports. The organisation has revealed its 2020 season kits and merchandise collection to coincide with the announcement. RELATED: T1...
mousesports Rockstar Energy

mousesports adds Rockstar as energy drink partner

PepsiCo’s Rockstar energy drink brand has partnered with German organisation mousesports to become its new energy drink sponsor. The Rockstar logo will appear on the organisation’s jerseys, plus the companies plan to collaborate...
Vodafone Giants Nike

Vodafone Giants enters partnership with Nike

Spanish organisation Vodafone Giants is the first European esports brand to become a global partner of sports apparel giant Nike. To kick off the partnership, Nike is set to release a co-branded apparel...
This week in esports

This week in esports: Nike, CSPPA, Gucci, UNICEF

As always, we’ve rounded up the biggest and best stories from the past week so you can stay abreast of the industry’s biggest happenings. This week in esports saw Nike partner...
Gucci Fnatic

Gucci flirts with esports by inviting Fnatic to front row of show

Gucci has dabbled with the esports industry for the first time by inviting Fnatic to sit front row at its latest menswear show. The London-based organisation sent players from its LEC roster...

Esports Insider announces return of ESI NYC and 2020 events

Esports Insider (ESI) is pleased to announce its plans for 2020 starting with ESI New York (#ESINYC) on 27-28th April, the continued publication of its premier print magazine, The Esports Journal, and...
Overwatch League Jeff Staple

Overwatch League collaborates with Jeff Staple for 2020 kits

Activision Blizzard has collaborated with streetwear designer Jeff Staple to outfit Overwatch League teams for the 2020 season. The re-imagined uniforms will equip each of the 20 franchises with their own home...
Counter Logic Gaming Newegg 2020

Counter Logic Gaming and Newegg expand partnership for 2020

North American organisation Counter Logic Gaming (CLG) has expanded its marketing partnership with tech-focused online retailer Newegg. The expansion sees Newegg named as the presenting partner and official online technology retail partner for the organisation's...
E1 Fantasy

Esports One to launch fantasy platform E1 Fantasy

Esports data startup Esports One has announced the closed beta for its fantasy esports platform, E1 Fantasy. Due to go live on January 24th, E1 Fantasy will provide a fantasy league for the...

Events

Esports BAR – Are you ready to do business in Cannes?

Disclaimer: We are an Official Media Partner of the Esports BAR Are you planning to do business in esports this year? Or perhaps you already...