Spanish organisation Team Heretics has established a partnership with American audio accessory manufacturer Ultimate Ears.
Ultimate Ears will provide wireless speakers for Team Heretics’ facility, players, and content creators.
Ultimate Ears’ speakers will mainly be used by Team Heretics’ content creators and players at its facility, though they will indeed be used while they’re all on the move. Activations for the deal have not been disclosed.
Pablo Canosa, Commercial Director of Team Heretics, spoke on the partnership in a release: “Ultimate Ears is the reference when you talk about speakers because of its sound, versatility, design and technology. This new alliance strengthens our strategy to become the most important Spanish-speaking entertainment mainstream brand.”
Marcos Viladomiu, Marketing Manager for Ultimate Ears, added: “This agreement marks a new milestone for the favorite brand of bluetooth speakers for those who enjoy their music in the mountains, on the beach, playing sports or, from now on, playing a game of Fortnite with their friends. And Team Heretics is simply the perfect partner.”
Esports Insider says: Team Heretics has done a great job as of late forging deals with companies that aren’t to be expected, and creating a deal centred on wireless speakers falls in line with that. It’ll be interesting to see how the deal is activated, which wasn’t specified in the announcement.