Overclockers UK renews Mercedes-AMG Esports partnership

Image credit: Overclockers UK / Mercedes AMG Petronas Esports

British hardware retailer Overclockers UK has renewed its partnership with the Mercedes-AMG Petronas Esports team, the esports division of F1 team Mercedes-AMG Petronas.

The extension means that Overclockers will continue to act as the official esports partner for the Mercedes-AMG team.

Overclockers UK is a United Kingdom-based retailer of gaming and streaming equipment, as well as bespoke pre-built gaming computers. The PCs are a highlight of its partnership with Mercedes-AMG, and the company will continue to build machines that will power the Mercedes-AMG Esports headquarters. Mercedes-AMG Esports and Overclockers UK first partnered in 2020.

The Mercedes-AMG Esports team has made a lot of moves in the esports sector and, as a result, has acquired prominent partnerships with both gaming and non-gaming brands. Notably, the team is partners with peripheral brand SteelSeries and IWC Schaffhausen, a Swiss watch brand founded over 150 years ago. IWC is also one of the main partners of the real-world Mercedes-AMG Formula One team.

The team competes in a range of sim racing titles, including the virtual edition of the 24 Hours of LeMans and F1 Esports.

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Overclockers UK is very active in the esports space, and is a notable partner of the British esports and gaming brand EPIC.LAN, having renewed its partnership for the fourth year in a row in January.

In addition to Overclockers UK, it has also been announced that gaming brand noblechairs will also continue to support Mercedes-AMG Petronas Esports. The two companies currently have previously worked on a Mercedes-AMG PETRONAS F1 Team Edition gaming chair and a Mercedes-AMG PETRONAS F1 Team Edition Memory Foam Pillow Set.

Ivan Šimić
Ivan comes from Croatia, loves weird simulator games, and is terrible at playing anything else. Spent 5 years writing about tech and esports in Croatia, and is now doing it here.