Game publisher EA SPORTS and broadcasting company Warner Bros. Discovery Sports have announced that they will launch a Madden NFL 24 Championship Series (MCS 24) docuseries.
Called ‘The Road to a Madden Millionaire’, the docuseries follows the journey of Madden NFL pro player Henry Leverette.
The series consists of four weekly episodes, starting today (22nd January) at 12am ET. The series showcases the story of Madden NFL’s most accomplished athlete during the MCS 24. After losing last year’s Ultimate Madden Bowl, Leverette returns to qualify once again for the biggest event of the MCS season and become the first to reach $1m (~£787,879) in MCS earnings.
The project is part of an ongoing partnership between the MCS and Warner Bros. Discovery Sports.
Warner Bros. Discovery Sports offers sports content across various platforms as the sports brand of the American entertainment studio Warner Bros. The company has previously worked with several esports stakeholders, including BLAST and Mortal Kombat developer NeatherRealm Studios.
The Madden NFL 24 Championship Series is organised by Electronic Arts (EA). EA’s portfolio of games features titles such as EA SPORTS FC, Battlefield and Apex Legends. The MCS 24 season features six live events and a total prize pool of $1.7m (~£1.34m).
Throughout 2023, EA engaged in numerous collaborations and activations to strengthen the position of its sports simulation titles in the esports industry. Most notably, EA SPORTS unveiled a revamped esports ecosystem for the rebranded version of FIFA, EA SPORTS FC. The new global circuit includes the FC Pro Open and Pro Leagues competitions.
Andrew Echanique, Madden NFL Esports Commissioner, EA, commented on the upcoming MCS docuseries: “The MCS offers players opportunities to compete at the highest level to pursue their dream of achieving football stardom. In partnership with Warner Bros. Discovery Sports, we’re looking forward to spotlighting Henry’s journey from couch to champion.”