SteelSeries sponsors $1m Street Fighter tournament Capcom Cup X

19 February 2024


SteelSeries sponsors Capcom Cup X
Image credit: Capcom Cup X

Peripherals brand SteelSeries has secured a partnership with the Capcom Cup X, the final Street Fighter 6 tournament of the 2023 Capcom Pro Tour. 

As a result of the partnership, all 48 competitors will wear SteelSeries’ Arctis Nova Pro headsets throughout the event. The event officially commenced last week with the last chance qualifier, however, the Group Elimination phase will begin on February 21st. 

ESI London 2024

The Capcom Cup X concludes the Pro Tour, with the winner on February 25th walks away with its $1m (~£793,000) grand prize. Players have qualified for the event based on their performance across Capcom Pro Tour’s 2023 season.

This year saw Street Fighter developer Capcom heavily invest in its esports scene following the debut of Street Fighter 6. Notably, this included upping the Capcom Cup’s winners prize from $120,000 (£~99,000) to $1m. 

Alongside SteelSeries, the likes of egg roll brand Pagoda Snacks and clothing brands NERDS Clothing and UNIQLO are supporting Capcom Cup X. 

Steelseries is a well-known peripherals brand that has heavily integrated itself into the esports scene for several years. Some of the company’s current partners include FaZe Clan, T1, the Mercedes-AMG Petronas Esports Team. Earlier this year, Steelseries also sponsored the 2024 Smite World Championship, an event that actually announced the reveal of Smite 2

Alongside headsets, SteelSeries also manufactures keyboards, mice and mousepads, among other gaming-centric accessories.

The FGC genre has already made some significant esports announcements for 2024, with  Game publisher BANDAI NAMCO Entertainment announcing significant details for this year’s Tekken World Tour and Street Fighter 6 tournament Red Bull Kumite taking place New York next month.

Tom Daniels
Tom has been part of Esports Insider's team since October 2020 and is currently the platform's Editor. When not playing Football Manager, he enjoys reporting on the mobile esports scene as well as the betting sector.