PSG Esports, the esports arm of French football club Paris Saint-Germain FC (PSG), has extended its partnership with Southeast Asia-based esports organisation Talon Esports.
The partnership will see Talon rebrand its existing Rainbow Six Siege team to PSG TALON, mirroring the pair’s existing years-long League of Legends partnership.
PSG extended its underling partnership with Talon Esports in May 2023, and has today announced the extension of that partnership into Rainbow Six. The news comes amid renewed interest in Rainbow Six esports following a record-breaking Six Invitational 2024.
PSG Esports fields some teams under its own name, but has several joint-venture teams, most notably its PSG TALON League of Legends team which has competed in the Pacific Championship Series (PCS) since 2020.
Moreover, in October, PSG announced a partnership with Qatar-based esports organisation Quest Esports which saw its DOTA 2 team rebrand as PSG Quest. This came after a similar partnership with Chinese organisation LGD Gaming expired the month prior.
The latest collaboration will come into effect on March 14th, when the team begins its campaign in Rainbow Six’s 2024 South Korea League.
While many association football clubs have entered into the esports space in recent years, PSG remains one of the most invested. Before its partnership with TALON first struck in 2019, the team ran its own League of Legends side in 2017 and currently has its own teams in Arena of Valor and EA Sports FC.
Fabien Allègre, Chief Brand Officer of PSG, commented on the new partnership: “We’re delighted to extend our partnership with Talon Esports, with whom we have been partnering for several years on League of Legends.
“After the recent opening of our store in Seoul and a football academy that has been running since 2021, the launch of this team on Rainbow 6 reflects the passion of South Korean fans for Paris Saint-Germain. Korea is a strategically important territory for the club, and no doubt entering this league together will help us to reinforce our relationship and achieve our common goals in Korea.”
PSG TALON’s all-Korean roster will be led by incoming head coach Fabian ‘Fabian’ Hällsten, previously of G2 Esports, while fellow two-time R6 Invitational champion Niclas ‘Pengu’ Mouritzen will join the organisation as a content creator.
