Tundra Esports boots up Gladiator PC partnership

Image of Tundra Esports and Gladiator PC logos on black background
Image credit: Tundra Esports, Gladiator PC

British esports organisation Tundra Esports has announced a partnership with UK-based PC manufacturer Gladiator PC.

As a result of the deal, the manufacturer will become an official supplier of the organisation.

ESI London 2024

As a supplier of Tundra Esports, Gladiator PC will provide the organisation’s Dota 2 roster with ‘top of the range PCs’ for online competitions and practice. The partnership will also be utilised to showcase Gladiator PC’s systems to the organisation’s fanbase.

Gladiator PC becomes the third partner of Tundra Esports. It joins esports tournament platform Repeat and betting company Winline on its roster. Aside from partnerships, Tundra Esports is one of 30 organisations to join the Esports World Cup Club Support Program which provides financial capital to expand into new esports titles and improve infrastructure.

The deal marks Gladiator PC’s first foray into the esports industry, joining an extensive list of PC manufacturers involved in the sector. In February 2024, North American PC builder iBUYPOWER became the PC partner of VCT Americas resulting in it providing its PCs for all LAN competitions.

Founded in 2019, Tundra Esports is most known for winning The International 11 in 2022, taking home $8.5m (~£6.7m) in prize money. In addition to Dota 2, the organisation also competes in Fortnite and Rocket League along with a roster of content creators.

Maxim Demin Jr, Co-owner and Managing Director of Tundra Esports, spoke on the partnership: “We are thrilled to embark on this journey with Gladiator PC.

“Their commitment to pushing the boundaries of gaming hardware aligns perfectly with our strategic vision of competitive excellence in esports.”

Jonno Nicholson
Jonno is a Freelance News Writer for Esports Insider and has been part of the ESI team since 2019! His interests include the rapid rise of sim racing and its impact on the wider industry.