Pittsburgh Knights seals partnership with Boost Gaming

North American esports organisation Pittsburgh Knights has announced a partnership with online digital gaming shop Boost Gaming. The newly launched platform has become a 'champion partner' of Pittsburgh Knights, which sees Boost...
Fnatic x LeTou Renewal

Fnatic renews partnership with Letou

London-based esports organisation Fnatic has renewed its partnership with online gaming entertainment service Letou. The renewal will see the firm continue to sponsor Fnatic's Dota 2 team for the duration of 2021. RELATED: Fnatic bets...
ESI India SEA February

Top Indian and SEA esports business developments in February 2021

The month of February saw both tournament operators and organisations tie up sponsorship deals in a bid to capitalise on the growing markets of Southeast Asia and India. While the PUBG...

Fluxo Esports announces partnership with digital bank Next

Brazilian organisation Fluxo Esports has announced a partnership with digital bank Next. As a result of the agreement, fans of the organisation with a Next account will gain discounts on team jerseys....

EPOS secures two-year ESL Gaming Australia partnership

ESL Gaming Australia, a local division of esports tournament organiser ESL, has announced a two-year partnership with audio device company EPOS. The agreement will see EPOS become ESL ANZ Champs’ official audio...

CTRL strikes nationwide deal with The Vitamin Shoppe

Meal replacement startup CTRL has announced a nationwide retail deal with The Vitamin Shoppe, establishing a presence in over 750 locations. The deal will bring CTRL's meal replacement shakes, which have been...
VP x HyperX Renewal

Virtus.pro renews partnership with HyperX

Russian esports organisation Virtus.pro has announced the renewal of its partnership with gaming peripherals company HyperX. The renewed deal will see HyperX continue to collaborate with the organisation, alongside having its logo appear on...

Immortals Gaming Club and Zoomph sign strategic partnership

Social media analytics firm Zoomph has announced a strategic partnership with North American esports organisation Immortals Gaming Club. As a result of the partnership, IGC will be able to analyse engagements for...

Top LATAM and Brazilian esports business developments in February 2021

Business in the Brazilian esports market continues to reflect the popularity of pro gaming in the region. Viewership on events like Garena Free Fire's Liga Brasileira is testament to the LATAM audience's...

Doritos teams up with Twitch Rivals Europe

Twitch Rivals Europe has named its first sponsor for the streamer and esports event, with snack brand Doritos announced as an official marketing partner. As a result of the partnership, Doritos will...