Chinese gaming chair manufacturer AndaSeat has announced the upcoming launch of a gaming chair co-created with Chinese esports organisation Weibo Gaming.
The new chair is set to release later this year, and the two brands have announced a series of activations and giveaways ahead of launch, with the new chairs as rewards.
Based in China and operating internationally, AndaSeat is a gaming furniture manufacturer known for its range of gaming chairs. Founded in 2007, the company has worked with several high-profile esports organisations in the past, including the likes of Fnatic, EXCEL ESPORTS, and FlyQuest.
AndaSeat first partnered with Weibo Gaming earlier this year, but the two companies have not released a branded chair up until now. In a release, AndaSeat and Weibo said the chair was being announced now due to Weibo Gaming’s participation in the League of Legends World Championship (Worlds), currently taking place in South Korea.
The chair itself is similar to the brand’s flagship Kaiser model but has different lumbar and neck support cushions, as well as improved armrests and other features. The chair also features a Weibo Gaming logo and a white and red colour scheme, aligning with the esports organisation’s branding.
The chair will become available worldwide later this year, and the company has announced a series of giveaways during Worlds that will see winners get their hands on the new chairs ahead of the official launch.
Weibo Gaming is currently competing in the main segment of the World Championship, and the company has announced further giveaways and activations if the team moves on to the knockout phase of the tournament. Details about pricing on the new chair have not yet been announced.
Weibo Gaming is the esports team owned by Chinese social media platform Weibo, created in 2021 after Weibo purchased an LPL slot from Suning.
The organisation’s biggest competitive success so far came in 2020 after it finished second at the League of Legends World Championship.
