Barclays x NSE

Barclays bolsters esports presence with NSE sponsorship

National Student Esports (NSE) has announced multinational investment bank Barclays as its latest partner ahead of the 2020/21 academic year. The deal will see Barclays sponsor the British University Esports Championships with further initiatives for student...
This week in esports 290520

This week in esports: Lunar, McLaren, Nations Ventures, Samsung

As always, we’ve rounded up the biggest and best stories from the past week so you can stay abreast of the industry’s biggest happenings. This week in esports saw Lunar enter...
Esports Insider CSM Partnership

Esports Insider partners with CSM to bring more brands into esports

Esports Insider is pleased to announce a partnership with integrated marketing and brand experience agency CSM Sport and Entertainment. The partnership is a signal of CSM’s commitment to esports which has been...
Asteri Livestream

Asteri LiveStream looks to change the game for analytics platforms

How do you go about increasing viewership of a tournament? It's not always as simple as posting more on social media or bringing in commercial partners to promote a broadcast. How...

GRID and Live Media enter data-fueled partnership

GRID esports and Live Media eSports Entertainment have partnered to deliver data and products for the likes of CS:GO and Dota 2 in South America. The new partnership marks GRID’s 32nd data...
SPORTFIVE Rebrand

Lagardère Sports and Entertainment rebrands as SPORTFIVE

Global esports marketing agency Lagardère Sports and Entertainment has announced its rebrand as SPORTFIVE. The company’s transformation to SPORTFIVE marks as shift in focus “to a dual organizational structure of dedicated market areas and...
Excel Esports Chillblast 2021

Excel Esports retains Chillblast as PC partner

British organisation Excel Esports has extended its deal with custom computer building company Chillblast. The PC company and Excel Esports are celebrating the renewal with a range of bespoke Excel-branded towers. RELATED: UKLC partners...
BLAST Bounty Hunt Betway

Betway supports BLAST’s expansion into Dota 2

Online bookmaker Betway has sponsored BLAST Bounty Hunt, the inaugural Dota 2 event from tournament organiser BLAST. The Danish company typically focuses on Counter-Strike: Global Offensive, though it announced its first step...
Zenni Nets Gaming Crew

Zenni adds Nets Gaming Crew to roster of partners

Optical provider Zenni has added Brooklyn Nets-affiliated NBA 2K League team Nets Gaming Crew to its roster of partners. The deal will see Zenni serve as the official eyewear of Nets Gaming...
DreamHack DTS 2020

DreamHack hears clearly with DTS partnership

Tournament organiser DreamHack has established a partnership with audio technology company DTS for the remainder of 2020. The deal specifically covers DreamHack's Counter-Strike: Global Offensive events, DreamHack Masters and DreamHack Open. RELATED: Betway to sponsor...