ESTV and Simplicity Esports logos

Simplicity Esports secures joint venture with ESTV

North American organisation Simplicity Esports and Gaming Company has entered into a joint venture with global streaming channel ESTV. The joint venture will see both companies cooperate to host a number of Ultimate...

EXCEL ESPORTS bolsters commercial team with new hires

British esports organisation EXCEL ESPORTS has announced the hiring of several new personnel for its commercial team. Mark Carter and Elle Garner have joined the organisation as EXCEL ESPORTS's new Commercial Director...
Cinemark Fortnite Tournament

Cinemark hosts Fortnite tournament coinciding with Free Guy release

North American movie theatre chain Cinemark has announced it will host an exclusive Fortnite tournament that coincides with the release of gaming-based film Free Guy. The event will be hosted on Mission Control, Cinemark's official esports...
Lenovo x TSM

TSM renews, extends Lenovo partnership

North American esports organisation TSM has renewed and extended its ongoing technology partnership with Lenovo. As part of the partnership, Lenovo Legion continues as the exclusive PC partner of TSM’s teams and...
Aubameyang Galaxy Racer Fortnite

Galaxy Racer launches Fortnite tournament with Aubameyang brothers

Dubai-based esports organisation Galaxy Racer has announced that it will host a Fortnite tournament alongside Arsenal footballer Pierre-Emerick Aubameyang and his brother William-Fils Aubameyang.  The Galaxy Racer Aubameyang Cup is set to commence on...
Reely video optimisation

REELY: Content is king, and optimisation is the crown

Video content optimisation is a key element of brand marketing strategies, and even more so if your brand is in gaming. The pandemic showed the world that video games connect and entertain....
EXCEL ESPORTS

EXCEL ESPORTS raises €20m through investment round

British Esports organisation EXCEL ESPORTS has completed a €20m (~£17m) investment round to fund its expansion and new headquarters. The round, which was first reported by Sky News, was led by investment...
esports management

MDR Brand Management launches NIVO to represent pro gamers

London-based firm MDR Brand Management has launched a global esports and interactive entertainment division called NIVO Management. NIVO Management will operate as a standalone business and focus on player representation while offering...
BLAST x Fortnite

BLAST partners with Fortnite to produce FNCS All-Star Showdown

Esports tournament organiser BLAST has partnered with free-to-play battle royale game Fortnite to produce the inaugural Fortnite Champion Series All-Star Showdown. The event is set to commence on June 23rd and features a $3m (£∼2.12m)...
Alpha Esports / Centric Gaming

Centric Gaming announces Alpha Esports Tech partnership

Esports tournament organiser and marketing firm Alpha Esports Tech has announced a partnership with North American organisation Centric Gaming. As a result of the deal, Centric Gaming will promote and use Alpha...