BROKERAGE | CONSULTANCY | CAMPAIGN ACTIVATION

ABOUT ESI CONNECT

ESI Connect is Esports Insider’s agency arm. The service offering is split across Brokerage, Consultancy, and Campaign Activation.

Via our B2B media and events offerings, we believe we’re exceptionally well placed to deliver on each of these. We can help to connect you to esports rightsholders worldwide, bring your product or service to market, and plenty more too.

TEAMS
TEAMS
If you’re an esports team in need of help securing sponsors, partners and/or investors, then ESI Connect might be able to help. Note too that ESI operates globally, but is based in London.

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TOURNAMENT OPERATORS
TOs

Do you want to focus on creating the best possible events for fans and players alike?

ESI Connect can help to find you best fit brand partners and sponsors, as well as suppliers to handle everything in and around a successful delivery of an event

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BRANDS
BRANDS

In esports we’ve the likes of BMW, DHL, McDonalds, Betway, Gucci, Red Bull, Nike and many more involved. The list grows by the day.

Across the multiple game ecosystems which make up the space, chances are there is a great fit for your brand, product or service. It’s finding out what makes the most sense for you, and approaching esports the right way so as to be impactful and well received that is the challenge. That’s where we come in.

We help on everything from initial consultancy through to activation on campaigns.

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INVESTORS
INVESTORS

Esports has been a buzzword in investment circles for some time now. It is a slice of the ever expanding video games pie, which is ever more of a key player in the global entertainment industry.

Esports itself is a high growth and exciting industry, but a complex, challenging and fragmented ecosystem, and so we offer access to our insight and network to investors (from family offices, to angels and VCs) to help them navigate the space.

We also run The Clutch, our live pitch investment competition for esports related start-ups, at select ESI events throughout the year.

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SUPPLIERS
SUPPLIERS

Do you have a product or service which could be a good fit for the world of esports, and gaming more widely?

We can help you to fully evaluate the positioning and strategy, help you create a go-to market strategy, and promote your services and make those direct connections to potential clients once you’re ready.

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ESPORTS INSIDER

Esports Insider launched in 2016 and we’ve been covering the industry day in, day out ever since. Whether you’re looking to launch a new product or service in the space and aren’t sure where to begin, perhaps you simply require assistance with widening your sales funnel, or you need an agency who ‘gets’ esports and gaming to manage and deliver on a campaign…that’s what ESI Connect is here for.

ESI Connect will evaluate what you seek to do, propose the best fit, initiate the right contacts and support you in the delivery of your plans.

THE ESPORTS PROBLEMS
INWARD-LOOKING
For years industry leaders of all shapes and sizes have been going after the same targets and brands.
RESOURCES
The education piece in esports is still of paramount importance; and resource-constrained companies often spend wasted hours educating before beginning to pitch.
FRAGMENTED

There are hundreds of companies operating across the industry and it can often be difficult to differentiate between them.  

DISMISSED

The apparent risk to C-Level executives of entering the esports industry, often framed as the wild-west, can lead to it being immediately dismissed. 

THE OUTSIDER PROBLEMS

RISKY

Navigating the esports landscape is tricky. It’s difficult to understand what the true & genuine opportunities are, and what the ROI will be for your brand or organisation.

TEDIOUS

Most esports operators are busy doing what they do best, and finding the right fit or perfect business partner can take extensive time and energy.

CONFUSING

With each typically promoting a singular perspective, it’s difficult to see all the options out there, let alone realise who can deliver exactly what they need, at the right price point.

ILL-FITTING

At a glance, and without a full understanding of audience diversity, esports & gaming properties may not seem like a viable fit for certain brands or organisations.

WHERE WE COME IN

1. EXPERIENCED

We’ve been at the heart of the industry, promoting and educating about esports through our news, media and events for years.  We live and breathe esports, and know what works and what doesn’t.

2. UNBIASED

We believe that everyone we represent under the ESI banner deserves a fair chance and offers a valuable proposition. But this shouldn’t be restricted to a handful of exclusive events per year.  Now, via ESI Connect, this opportunity follows us, and you, everywhere.

3. CONNECTED

We have run more business to business esports events than any other company in the world. Our events provide ample opportunity to meet key industry stakeholders & forge valuable business relationships.

4. KNOWLEDGEABLE

As fans and followers of the industry for well over a decade we’re on the pulse of esports. We cover every new arrival in this space, and follow all facets of the industry on a daily basis. 

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