French esports organisation Team Vitality has partnered with streaming management company Streamcoi.
Team Vitality will use Streamcoi’s technology to improve the organisation’s visibility on Twitch, help with monetisation and automate the management of its streamers.
Streamcoi is a well-known partner for a large number of esports organisations and companies. The company specialises in developing software that helps streamers automate parts of their work, leaving them with more time to focus on creating content. Streamcoi also provides analytics for streams and allows for easier brand integrations.
Team Vitality noted that its streamers and professional players will no longer need to bother with updating overlays and displaying campaigns on stream manually since that will be done by Streamcoi. The two companies also noted that the entire roster of Vitality’s streamers can now be managed through one dashboard, making everyday work easier.
The duration of Streamcoi’s partnership was not disclosed.
Jakub Janaszek, Product Lead at Streamcoi, commented on the deal: “A new year is always a new chapter. For Streamcoi, this new chapter begins with a thrilling announcement: we are collaborating with Team Vitality. As a leader in the esports industry, Team Vitality recognises how important the streaming market is. I’m proud that our technology can support a top organisation like Team Vitality in developing their streaming business.”
Team Vitality has made a strong start to 2023. The company recently announced a deal with Danish sportswear brand hummel, replacing Adidas as its main apparel partner. The company also recently signed a partnership with data company Shinekso Analytics and will use Shikenso’s AI tools to monitor partnerships easier in the future.