UK-based esports organisation Guild Esports and telecommunications company Sky have joined forces to launch a map within free-to-play battle royale title Fortnite. The map, known as Sky City, will launch...
Esports tournament platform Challengermode and data analytics company Shikenso Analytics have published an esports whitepaper that focuses on engagement in the sector. The 2024 'Playbook for Authentic Engagement in Competitive...
As we head into a new year, Esports Insider has once again compiled the industry’s most creative esports advertising campaigns. Following the lists for 2019, 2020, 2021, and 2022, this...
There is no denying that gaming is everywhere and brands across the world want to tap into the market. We've seen non-endemic brands partner with content creators and businesses across...
Marketing and brand experience agency CSM has been named the sponsorship sales agency of record for North American esports organisation Evil Geniuses. As result of the deal, CSM will assist...
Gaming and esports organisation Immortals has partnered with sports marketing agency SPORTFIVE. Immortals announced in a release that SPORTFIVE will be the organisation's exclusive global commercial sales agency. Together, the...
