Partnerships & Sponsorships

Partnerships & Sponsorships

Astralis To The Stars

Astralis launches initiative with Universal Music Group

Danish esports organisation Astralis has partnered with Universal Music Group for a new ‘music initiative’, according to a release. Danish musician Mattis has released the first song of the initiative, titled ‘To...

Natus Vincere joins forces with RAID: Shadow Legends

Ukrainian esports organisation Natus Vincere (Na'Vi) has announced a partnership with mobile game developer Plarium and its RAID: Shadow Legends franchise.  The deal will see RAID: Shadow Legends' logo appear on Na'Vi's jerseys, with...

Alliance names VBET as title sponsor

Malta-based sports betting operator VBET has been named as the title sponsor of Swedish esports organisation Alliance. VBET, which currently operates in the United Kingdom, France, and Germany, will take its first...

Team Vitality joins forces with Incept to enhance performance centre

French esports organisation Team Vitality has announced a new partnership with gym equipment company Incept. As a result of the partnership, Incept will equip Team Vitality’s performance centre in France with its...

LEC drives renewed partnership with KIA for 2021 season

The League of Legends European Championship (LEC) has extended its partnership with South Korean automobile manufacturer Kia Motors for its 2021 season. RELATED: DAMWON Gaming partners with Kia Motors, renames to DWG...

Gamdom named headline sponsor of HomeSweetHome events

The sponsorship division of HomeSweetHome (HSH) has brokered a multi-tournament partnership between esports gambling platform Gamdom and a selection of Relog Media’s 2021 events.  The deal sees Gamdom become the sole sportsbook...

BIG unveils partnership with die Bayerische

German esports organisation Berlin International Gaming (BIG) has announced a partnership with German insurance company die Bayerische. The deal will see die Bayerische named the official insurance partner of the organisation. RELATED: BIG's Prime League team...
Dutch League Belgian League presented by Proximus Basic-Fit Partnership

Dutch and Belgian Leagues announce Basic-Fit as a main sponsor

The official League of Legends Dutch League and Belgian League presented by Proximus have announced European health club operator Basic-Fit as a main sponsor of both competitions for the 2021 season. As a...
KITKAT & Vodafone Giants

Vodafone Giants takes a break with KitKat partnership

Spanish esports organisation Vodafone Giants has entered into a partnership with Nestlé brand KitKat. As part of the deal, KitKat becomes the new main sponsor of the organisation. Moreover, the brand will feature across Vodafone Giants'...

G2 Esports reveals adidas partnership, PGL announces CS:GO Major | ESI Digest #25

Each week, ESI Digest breaks down the weekly happenings in the esports industry, making sense of things so you don’t have to. As well as being housed on YouTube, ESI Digest...