‘We’re a brotherhood’: How Immortals is bonding through its brand
In the past two years, Immortals has cycled through 15 different League of Legends players…
In the past two years, Immortals has cycled through 15 different League of Legends players…
Peripherals brand Logitech G has been announced as the latest partner of the eNASCAR Coca-Cola…
Esports infrastructure company ReKTGlobal has announced a partnership with the Breakaway Music Festival to provide…
Canadian whisky brand Crown Royal has teamed up with Columbia Records and NBA2K teams Hawks Talon and Detroit Pistons…
Esports entertainment company Allied Esports has announced a collaboration with NASCAR to introduce gaming activations that…
Collegiate esports tournament organiser CSL Esports has announced a partnership with U.S sports conferences America…
North American esports organisation Tribe Gaming has renewed its partnership with bag and accessories brand…
North American esports agency Damage has been named as the agency of record for the Rainbow Six…
Age of Empires esports event Red Bull Wololo has announced its return, with the competition taking place this October in Cordoba, Spain. Red Bull Wololo: El Reinado will be played…
League of Legends’ EMEA Masters Spring 2024 has recorded an increase in viewership from the same edition last year. The event peaked at 152,999 viewers, an increase of around 40,000…
Arena of Valor Premier League 2024 will take place in Bangkok, Thailand with the event’s organiser Garena also revealing a new competitive format. The top-flight tournament, set to take place…
The Apex Legends Global Series (ALGS) has partnered with gaming PC brand Alienware, custom gaming gear company Battle Beaver and furniture brand Herman Miller. As official partners for ALGS Year…
Asian esports organisation TALON Esports has announced a strategic partnership with the web3 gaming company Planet Mojo. The collaboration will see Mojo Melee, Planet Mojo’s mobile auto chess battler, use…
Middle Eastern esports company YaLLa Esports has announced a partnership with web3 streaming platform Myco. As a result, the platform will become a strategic partner of Compass, a $450,000 (~£369,000)…