Key esports sponsorships and partnerships, April 2021
Each month, Esports Insider — in collaboration with YouGov, a data and analytics company that provides…
Each month, Esports Insider — in collaboration with YouGov, a data and analytics company that provides…
Each week, ESI Digest breaks down the weekly happenings in the esports industry, making sense…
PSV Esports, the competitive gaming division of Dutch football club PSV, has announced a partnership…
Chinese livestreaming platform Huya has signed an exclusive media rights deal worth ¥2,013m RMB (~£223.88m)…
Russian esports organisation Virtus.Pro has partnered with Mondelez International-owned cough drop brand Halls. As a…
Abu Dhabi-based esports organisation Team Nigma has announced a long-term partnership with international airline Etihad…
Bookmaker Pinnacle has announced that its esports tournament, the Pinnacle Cup, will expand into Dota…
The SMITE Pro League (SPL) has named North American computer hardware company Alienware as the…
LATAM esports organisation All Knights has withdrawn from the Latin American League (LLA), League of Legends’ top division for the region. As a result of All Knights’ decision to leave…
The Esports Integrity Commission (ESIC) has established an advisory board to help bolster integrity and ethical practices in the esports industry. To put its Global Esports Industry Advisory Board in…
Dota 2 competition ESL One Birmingham 2024 has recorded a peak viewership of 328,345, a slight decrease from the series’ last Birmingham event in 2019. According to Esports Charts, the…
League of Legends’ EMEA Masters Spring 2024 has recorded an increase in viewership from the same edition last year. The event peaked at 152,999 viewers, an increase of around 40,000…
Arena of Valor Premier League 2024 will take place in Bangkok, Thailand with the event’s organiser Garena also revealing a new competitive format. The top-flight tournament, set to take place…
The Mid-Season Invitational 2024 (MSI 2024) is League of Legends’ first major international LAN tournament of this year’s competitive season. Taking place in Chengdu, China between May 1st – 19th,…