The importance of flexible tools in esports marketing
As more CMOs and marketing agencies turn to the esports audience, storytelling has become increasingly…
As more CMOs and marketing agencies turn to the esports audience, storytelling has become increasingly…
Each week, ESI Digest breaks down the weekly happenings in the esports industry, making sense…
Russian esports tournament organiser Epic Esports Events and the Russian Esports Federation have announced the…
Game publisher Valve has announced that Dota 2’s The International 10 (TI10) will be held…
Brazilian organisation LOUD announced a strategic partnership with B2W Digital‘s ecommerce retail store Submarino. LOUD…
North American esports organisation CLG has announced a partnership with lighting manufacturer Govee. According to…
American holding company Madison Square Garden Sports Corp. (MSG Sports) has appointed Greg Kim, formerly…
Each month, Esports Insider collates the key esports business stories from Latin America — particularly…
The LPL (League of Legends Pro League), China’s franchised League of Legends competition, has unveiled significant format changes for the 2024 Summer Split. This year’s Summer Split regular season will…
Disclaimer 25/04/24: AT&T has informed Esports Insider that one of the streamers originally mentioned in the press release will not be competing at the Annihilator Cup. As such, ESI has…
Esports betting services provider Oddin.gg has announced a new partnership with esports tournament organiser PGL. As a result of the multi-year deal, Oddin.gg becomes the exclusive data and integrity services…
The Singapore Cybersports and Online Gaming Association (SCOGA) has announced that its regional esports tournament Campus Legends will return for a sixth season. The tournament will feature student teams competing…
Esports holding company OverActive Media has announced a partnership with Spanish car brand CUPRA. The deal will see the car maker become an official partner of OverActive’s League of Legends…
Mergers are part and parcel of business and are common occurrences across entertainment, media and gaming. Mergers are often pursued to create one strong brand through the consolidation of two…