LATEST NEWS
Rogue unveils Razer as peripherals partner European esports organisation Rogue has announced a partnership with hardware manufacturer and lifestyle brand Razer.  As part of the deal, Razer will become the official peripheral partner for Rogue’s LEC…
16 June 2022 | Radina Koutsafti
Team Liquid and Honda announce naming rights deal Multinational esports organisation Team Liquid has announced a significant partnership expansion with car manufacturer Honda. The new multi-year deal will see Honda secure naming rights to the organisation’s League of…
16 June 2022 | Tom Daniels
NODWIN Gaming collaborates with Star Sports to broadcast BGMI tournament South Asian esports company NODWIN Gaming has announced a collaboration with Indian sports broadcaster Star Sports. As a result, the broadcaster will show live coverage of the Battlegrounds Mobile India…
16 June 2022 | Jonno Nicholson
OverActive Media expands partnership with TD Bank OverActive Media, the parent company of MAD Lions, Toronto Ultra, and Toronto Defiant, has expanded its partnership with Canadian banking and financial services company TD Bank Group. As part of…
16 June 2022 | Radina Koutsafti
Riot Games promotes Michael Sherman to Global Head of Esports for TFT, LoR, and Project L Game publisher Riot Games has promoted Michael Sherman to Global Head of Esports for TeamFight Tactics, Legends of Runeterra, and Project L (the developer’s upcoming fighting game). Sherman has been…
16 June 2022 | Jordan Fragen
Tricia Sugita announced as new Cloud9 CMO Tricia Sugita has been announced by Cloud9 as its new Chief Marketing Officer (CMO), just days after leaving her role as FlyQuest CEO. The announcement was made through a video…
16 June 2022 | Victor Frascarelli
Profitability Pressure: B. Riley on going public and the financial future of esports Esports companies are approaching the end of their financial runway. The industry was fueled by venture capital firms and private investors in its earliest stages. Now, these investors are expecting…
15 June 2022 | Jordan Fragen
West Midlands strikes 10-year partnership with Global Esports Federation in effort to become esports hub The Global Esports Federation (GEF) has partnered with the West Midlands — an administrative district in the UK — in a bid to position the region as a ‘global esports…
15 June 2022 | Jake Nordland
Ninjas in Pyjamas partners with Stiksen for cap collaboration Swedish esports organisation Ninjas in Pyjamas (NIP) has partnered with regional fashion company Stiksen. As a result of the deal, NIP and Stiksen will collaborate on a limited-edition cap. Stiksen…
15 June 2022 | Ivan Šimić
LATEST STORIES
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Saudi Esports Federation launches $15m esports event festival The Saudi Esports Federation has launched the Gamers8 Festival, an eight week event taking place in Riyadh this summer.  Unfolding from July 14th to September 8th, the event boasts a…
7 June 2022 | Jordan Fragen
BLAST Premier secures media rights deal with DAZN CS:GO esports circuit BLAST Premier has announced a media rights partnership with sports subscription service DAZN. As a result of the deal, the service will broadcast the upcoming Spring Final…
13 June 2022 | Jonno Nicholson
The economic spillover of the esports industry A lot is said about the money generated in the esports sector. It seems simple enough: gaming tournaments are organised, teams and players contest the tournaments, and media companies and…
7 June 2022 | Victor Frascarelli
Profitability Pressure: B. Riley on going public and the financial future of esports Esports companies are approaching the end of their financial runway. The industry was fueled by venture capital firms and private investors in its earliest stages. Now, these investors are expecting…
15 June 2022 | Jordan Fragen
WePlay Esports teams up with OTK Media Esports tournament organiser WePlay Esports has announced a strategic partnership with influencer network and media company OTK Media. As part of the deal, OTK will access WePlay’s production facilities to…
8 June 2022 | Radina Koutsafti
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Profitability Pressure: B. Riley on going public and the financial future of esports Esports companies are approaching the end of their financial runway. The industry was fueled by venture capital firms and private investors in its earliest stages. Now, these investors are expecting…
15 June 2022 | Jordan Fragen
Los Grandes buys Simplicity’s Brazil operations Brazilian esports organisation Los Grandes has announced it has purchased 100 percent of North American organisation Simplicity Esports‘ Brazilian branch, becoming the sole owner of a spot in the Brazilian…
10 June 2022 | Victor Frascarelli
Esports investment report, May 2022: Galaxy Racer, eFuse, Generation Esports In May, a lot of unusual investment-related news came in. This month was not as full of big-money news as some preceeding months, but it definitely made up for it…
10 June 2022 | Ivan Šimić
Icelandic organisation Dusty closes $1.1m financing round Icelandic esports organisation Dusty has announced the closure of a $1.1m (~£870,000) financing round. According to the organisation’s Twitter post, the investment will be used to bolster Dusty’s competitive rosters,…
1 June 2022 | Tom Daniels
eFuse acquires media outlet Esports.GG Esports infrastructure startup eFuse has announced the acquisition of media outlet Esports.GG. As a result of the acquisition, eFuse will relaunch the media outlet’s social channels. Moreover, Esports.GG will create…
31 May 2022 | Tom Daniels
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Agua Caliente Casino taps into esports by hosting weekly competitions US-based casino Agua Caliente Casino Cathedral City has launched eSports After Dark, a weekly activation taking place at its sports bar that sees guests compete in esports tournaments. Some of…
13 June 2022 | Tom Daniels
Esports Gambling Report, May 2022: GRID, React Gaming Group, Jing Ji Bao The esports betting scene in May was largely dominated by financial results, with the likes of Rivalry and EEG announcing their latest reports. However, the month also featured significant movements…
9 June 2022 | Tom Daniels
ENCE announces partnership with Jing Ji Bao European esports organisation ENCE has announced a partnership with Asian esports betting platform Jing Ji Bao. According to the release, the partnership will look to bolster ENCE’s reach within the…
31 May 2022 | Tom Daniels
Rivalry announces financial results for Q1 2022 Esports betting company Rivalry has announced its financial results for the first quarter of 2022. The company recorded increased revenue and sizeable growth in its betting handle. However, Rivalry’s loss…
27 May 2022 | Ivan Šimić
EEG announces $38.6m impairment charge to esports assets Esports betting and entertainment company Esports Entertainment Group (EEG) has announced that it will revise its current portfolio of assets following liquidity concerns. During EEG’s Q3 2022 fiscal year financial…
25 May 2022 | Tom Daniels
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Profitability Pressure: B. Riley on going public and the financial future of esports Esports companies are approaching the end of their financial runway. The industry was fueled by venture capital firms and private investors in its earliest stages. Now, these investors are expecting…
15 June 2022 | Jordan Fragen
Interview: Santander signs multi-year deal with LEC and LLA International bank Santander has unveiled a multi-year deal with Riot Games’ League of Legends European Championship (LEC) and the Liga Latinoamerica (LLA). The agreement sees Santander become the main sponsor…
14 June 2022 | Victor Frascarelli
Interview: Riot Games and Bayes Esports expand League of Legends data portal Game developer and publisher Riot Games and data company Bayes Esports have expanded their data portal for League of Legends esports. The LoL Esports Data Portal (LPD) will be available…
10 June 2022 | Victor Frascarelli
Interview: In a growing market, Pixel Bar is going big on grassroots esports UK-based esports and video game bar Pixel Bar has announced three new sponsorships this month for its recently-launched esports initiative, Pixel Esports. Internet service provider TalkTalk, IT technology brands Cisco…
8 June 2022 | Jake Nordland
Garena’s Justin Lye: Expanding on Free Fire’s foundations Esports fandom is global. As such, the popularity of a title differs from region to region. League of Legends dominates Korea, mobile titles continue to develop within Asian nations and…
8 June 2022 | Tom Daniels
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Riot Games promotes Michael Sherman to Global Head of Esports for TFT, LoR, and Project L Game publisher Riot Games has promoted Michael Sherman to Global Head of Esports for TeamFight Tactics, Legends of Runeterra, and Project L (the developer’s upcoming fighting game). Sherman has been…
16 June 2022 | Jordan Fragen
Tricia Sugita announced as new Cloud9 CMO Tricia Sugita has been announced by Cloud9 as its new Chief Marketing Officer (CMO), just days after leaving her role as FlyQuest CEO. The announcement was made through a video…
16 June 2022 | Victor Frascarelli
Esports Movers and Shakers: May 2022 Each month, ESI compiles the period’s most significant esports movers and shakers. May’s round-up features personnel changes from the likes of FaZe Clan, Ninjas in Pyjamas, Astralis and 100 Thieves,…
14 June 2022 | Tom Daniels
FlyQuest appoints Michael Choi as CEO, Tricia Sugita departs organisation North American esports organisation FlyQuest has announced the appointment of Michael Choi as the company’s new CEO. FlyQuest also revealed that its current CEO Tricia Sugita will depart the organisation.…
13 June 2022 | Ivan Šimić
Wisdom Gaming appoints Steve LaCroix as President Gaming and esports company Wisdom Gaming has appointed former Minnesota Vikings EVP Steve LaCroix as its President.  The appointment comes as a result of a partnership expansion between Wisdom Gaming and LaCroix Sports…
6 June 2022 | Jonno Nicholson
NIP’s Jonas Gundersen: The COO waking up a ‘sleeping giant’ Sometimes it feels like Ninjas in Pyjamas (NIP), the eminent Swedish esports organisation founded in 2000, has spent the last few years in its own metaphorical pyjamas. The organisation’s flagship…
1 June 2022 | Ivan Šimić
Confetti Industry Week: Behind the scenes of the esports production degree In March 2022, a host of esports industry experts descended on Nottingham to deliver a week-long programme of masterclasses, talks, performances, workshops and game jams for students from the Confetti…
24 May 2022 | Esports Insider
Ampverse bolsters leadership team with new appointments Southeast Asian esports and gaming company Ampverse has announced a series of personnel appointments and promotions to help bolster its regional growth.  Tine Hansen has joined the company as its…
24 May 2022 | Tom Daniels
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NODWIN Gaming collaborates with Star Sports to broadcast BGMI tournament South Asian esports company NODWIN Gaming has announced a collaboration with Indian sports broadcaster Star Sports. As a result, the broadcaster will show live coverage of the Battlegrounds Mobile India…
16 June 2022 | Jonno Nicholson
Calyx and Riot Games partner to host Intel Arabian Cup Playground Esports tournament organiser and production company Calyx has partnered with game publisher Riot Games to host the Intel Arabian Cup (IAC) Playground series. The two-season-long esports tournament will feature amateur…
14 June 2022 | Jonno Nicholson
Wisdom Gaming and Riot Games renew Teamfight Tactics partnerships Esports and gaming company Wisdom Gaming has renewed its partnership with game developer Riot Games for the North American circuit of its Rising Legends Teamfight Tactics tournament series. The circuit…
8 June 2022 | Ivan Šimić
Garena’s Justin Lye: Expanding on Free Fire’s foundations Esports fandom is global. As such, the popularity of a title differs from region to region. League of Legends dominates Korea, mobile titles continue to develop within Asian nations and…
8 June 2022 | Tom Daniels
Penta Esports enters collegiate-focused partnership with Loco Indian esports tournament platform Penta Esports has announced a partnership with streaming platform Loco. As a result of the deal, the two parties will join forces to launch the Penta…
7 June 2022 | Jonno Nicholson
ESL’s Snapdragon Pro Series expands to India; announces games involved Tournament organiser ESL Gaming has announced that its mobile esports tournament, the Snapdragon Pro Series, will include three titles for its inaugural season in India. Snapdragon Pro Series India features…
26 May 2022 | Ivan Šimić
GodLike Esports signs exclusive partnership with Rooter Esports and gaming streaming platform Rooter has announced a partnership with Indian esports organisation GodLike Esports. The partnership will see Rooter receive exclusive streaming rights to GodLike Esports’ teams and…
25 May 2022 | Ivan Šimić
Esports Around The World: South Africa Esports Around The World is a series of profiles outlining the esports ecosystem in various countries globally. The series tied into our ESI Washington DC event, which focused on esports’…
24 May 2022 | Esports Insider
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BLAST Premier unveils four partners for Spring Final CS:GO esports circuit BLAST Premier has announced four partners for its Spring Finals taking place in Lisbon, Portugal. Ice cream brand Magnum, Hewlett Packard’s (HP) gaming brand OMEN, lifestyle brand…
15 June 2022 | Jonno Nicholson
BLAST Premier secures media rights deal with DAZN CS:GO esports circuit BLAST Premier has announced a media rights partnership with sports subscription service DAZN. As a result of the deal, the service will broadcast the upcoming Spring Final…
13 June 2022 | Jonno Nicholson
Elisa to launch affiliate tournament with ESL Pro Tour Nordic tournament organiser and production company Elisa Esports has teamed up with global esports company ESL Gaming to create an official affiliate tournament for the ESL Pro Tour. The Elisa…
13 June 2022 | Ivan Šimić
GRID Esports extends data partnership with EMG and StarLadder Esports data platform GRID Esports has extended its partnership with management company EMG and tournament organiser StarLadder. As a result of the partnership, GRID has become the exclusive data partner…
9 June 2022 | Tom Daniels
ASUS ROG and Intel named head partners of Pinnacle Cup Championship Gaming hardware company ASUS ROG and multinational technology company Intel have been announced as head partners of the Pinnacle Cup Championship, a $250,000 (~£199,130) CS:GO tournament taking place in Sweden…
6 June 2022 | Tom Daniels
BIG announces Coinbase as main partner German esports organisation BIG (Berlin International Gaming) has announced cryptocurrency platform Coinbase as the new main partner of its Counter-Strike: Global Offensive team. The deal is an extension of BIG’s…
6 June 2022 | Victor Frascarelli
Teleperformance unveils €1.2m esports arena in Portugal Global customer experience company Teleperformance has unveiled a €1.2m (~£1.0m) esports arena in Lisbon, Portugal. The new facility, which was unveiled during Teleperformance’s launch event & esports convention on May…
31 May 2022 | Tom Daniels
ENCE announces partnership with Jing Ji Bao European esports organisation ENCE has announced a partnership with Asian esports betting platform Jing Ji Bao. According to the release, the partnership will look to bolster ENCE’s reach within the…
31 May 2022 | Tom Daniels
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